Copenhagen Fashion Week: Putting Denmark in the Global Fashion Map

While most would not readily think of Denmark as a fashion enclave, Copenhagen is actually considered fifth among European cities. Regardless, the consistency of its appearance in several lists is enough to convince the industry that Copenhagen has indeed earned its rightful place. This is thanks in part to events like the Copenhagen Fashion Week.

This event which started sometime in 1968 is held twice a year. February and August are the two designated months for this much-awaited event in Europe’s fashion industry. The most recently concluded one was held last January 29 to February 2, 2014. The next event is scheduled for August 3 to 8, 2014. The last event featured the Anglomania Collection of Vivienne Westwood, an English fashion designer who rose to popularity via her modern punk and new wave fashion.

The Copenhagen Fashion Week traditionally consists of three fairs plus various showrooms and events happening all over town. This is also the time where the Copenhagen Fashion Festival happens which is open to all interested. The main aim of this event is to promote Danish fashion on international markets. Most would agree that considerable success has been obtained in this aspect. Considering that Denmark’s fashion industry ranks fourth in top national exports, it would be no surprise to know that Danish fashion sales run to billions globally.

If there any opportune time to show Danish fashion at its best, it is during the Copenhagen Fashion Week. Danish fashion has come to its own, not by imitation of other established styles but by working on what Danes naturally have, fashion-wise. Having Crown Princess Mary as protector of fashion summits certainly lends a big boost to the industry.

 

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